Host An Upcoming Drive For Foster Kids

Host an Upcoming Drive for Foster Kids

Secret Santa Toy Drive: November 1 – December 16   

For foster children who have been separated from family, friends and familiar faces, the holiday season can be an especially difficult and lonely time. Something as simple as a special gift that’s just for them can make a world of difference.

Host your own Mattress Firm Foster Kids Toy Drive and help spread holiday cheer to foster children in need. It’s an easy way to give back to your community while leaving the heavy lifting of planning and promotion to us.

Read on for more details and information about how to get started.

Back to Current Drive: Shoe Drive

How it Works

1. Spread the word about your Donation Drive

Get the word out about your drive by talking to friends, neighbors, family and coworkers.

Send emails and use your social network to encourage even more people to donate new toys for foster kids of all ages. Below is a sample email and a sample Facebook post for you to use.

Hang posters in high-traffic areas or distribute to potential donors at gatherings.

Talk up your collection drive at staff meetings, kids’ soccer games, community events or religious gatherings. Send an announcement in your work newsletter or slip the information into a meeting agenda.

2. Collect your donations

Create a central place to collect donations, whether it’s your home, a community center or the lobby at work. Clearly mark containers for donation drop-offs.

If a cash donation is preferred, consider starting a personal campaign on our website and asking friends, family and co-workers to donate online through your fundraising page.

3. Drop off your donations at the nearest Mattress Firm

Donations are accepted at all of our Mattress Firm locations. Use our store locator to find the most convenient drop-off location for you.

4. Share your success

Provide us with your name, contact information and a short story about your efforts, and we’ll share your generous story on Facebook and on our website. You deserve the recognition, and it shows other community members that they can make a difference, too.



Need more supplies, information or support?  Contact us at

Sample Email

To: Friends, family, co-workers, neighbors, PTA

Subject: Help me spread holiday cheer to foster kids.

Hi there,

The holiday season can be difficult for foster children, especially those arriving in a new home during this time. In an effort to help local foster kids keep the joy of the holidays in their hearts, I’m supporting Mattress Firm’s annual Secret Santa Toy Drive, and you can help, too.

With help from carefully selected non-profit foster care agency partners, the Mattress Firm Foster Kids program takes in donations and disperses them to local foster children in need. My goal is to collect (number) new, unwrapped gifts, and I need your help.

Donations of new toys, books, electronics, gift cards and more can be dropped off at (insert location) by December 16th, and I will take them to Mattress Firm. I have fun shopping and always find great deals that allow me to buy one or two more items, but if shopping isn’t your cup of tea, you can always donate online, and your gift will be used to provide foster children with special services and programs.

Please let me know if you have questions.

Thank you,

(insert name)

Sample Facebook Post

Spread the warmth of the holidays to a foster child in need. Join me in supporting the Mattress Firm Secret Santa Toy Drive. I would like to collect (insert goal #) new, unwrapped toys for kids of all ages. I’m collecting donations at (insert drop off location) through December 16th. (Insert personal campaign link here)

Sample Poster

Coming soon.



Get The Word Out


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